NIPSEA Leadership Competencies (AGILE) → 4) Leading People → Engaging Leadership

Visionary Leadership, Identity & Motivation: Become a Meaning Maker


คำอธิบาย
29h

Language (Audio): English
Language (Subtitles): Arabic, French, Portuguese (European), Italian, Vietnamese, German, Russian, English, Spanish
Level: 1, 2

Original Source: https://www.coursera.org/learn/visionary-leadership-meaning-maker

When faced with a complex and ambiguous work environment, how do you, as a potential leader, envision the future? How can you deliver on your vision in a way that conveys meaning and drives positive change within your organisation? In this course you will explore how leaders can create a compelling vision and communicate it, and how they create meaning and make work more meaningful. You will look at the role the brain and the body play in processing meaning, and how this can inspire your employees to follow you and your vision. This course will also teach you how to develop meaningful brand identity and the role it can play in clarifying and reinforcing your leadership vision within your organisation, for your partners and for your customers. You will discover that meaning crosses into almost every aspect of management. Finally, you will better understand how social and cultural factors can influence what you can achieve and your limitations when seeking to create meaning.
เนื้อหา
  • Week 1: Meaning and Making Meaning
  • Course Welcome and Introduction
  • 1.1 Week 1 Outline
  • 1.2 Meaningful Work
  • 1.3 Work Design and Meaning
  • 1.4 Meaninglessness
  • 1.5 Meaning Through Fit
  • Recall - Week 1
  • Habit Corner 1
  • Week 2: Leadership and Meaning Making
  • 2.1 Week 2 Outline
  • 2.2 Framing
  • 2.3 Symbolic Representation
  • 2.4 Rhetorical Crafting
  • 2.5 Creating Meaning Through Social Identity
  • Week 3: Brain, Body and Storytelling in Meaning Making
  • 3.1 Week 3 Outline
  • 3.2 The Neuroscience of Meaning Making
  • 3.3 Creating Meaning Through Voice and Breath
  • 3.4 Creating Meaning Through Body Language and Posture
  • 3.5 Creating Meaning Through Stories
  • Week 4: Branding as Meaning Making
  • 4.1 Week 4 Outline
  • 4.2 Don't Be Liked, Be Loved!
  • 4.3 Be Visionary
  • 4.4 Be Meaningful - Craft Brand Personality
  • Recall - Week 4
  • Week 5: Building Brands
  • 5.1 Week 5 Outline
  • 5.2 Creating Meaning Through Brand Elements
  • 5.3 Brand Logos and Symbols
  • 5.4 Measuring and Monitoring Brand-Based Meaning Making
  • Recall - Week 5
  • Week 6: Meaning in Social Context
  • 6.1 Week 6 Outline
  • 6.2 Managing Meaning in Wider Context: Alienation & Work in a Capitalist Society
  • 6.3 A Religious 'Spirit of Capitalism'
  • 6.4 A New 'Spirit of Capitalism'
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